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Spree.co.za SS2014

Last week Thursday, Spree.co.za, SA’s leading online fashion retailer, hosted their eagerly awaited Spring/Summer launch event at the stylish Brundyn Gallery in Cape Town. 
The event saw SA fashion royalty out in full force, with Spree Boutique designers Marianne Fassler, Malcolm KLûK, Christiaan Gabriël du Toit, Gert-Johan Coetzee, Thula Sindi all in attendance. Guests including media darlings and well-known celebrities such as Sinazo Mekgwe & Cindy Nell, sipped Tanqueray cocktails as models posed in Spree’s trend selections for the coming season.
photographer / SDR Photo

“At Spree we always opt for a new way of doing things. By inviting our guests to a curated  Lookboard-styled event we offered a ‘Spree’ perspective on the 2014 summer trends,” comments Chris Viljoen. 
 
photographer / SDR Photo
Fashion Producer Deon Redman and Spree’s Fashion Director Chris Viljoen worked their magic to create a fashion experience that few will forget. Striking models posed on raised plinths against a backdrop of magnificent illuminated white paper flowers, which was refreshingly different from traditional runway shows. Guests assumed the role of fashion photographers – forming a paparazzi style crowd around the installation. 
photographer / SDR Photo
Launched in April 2013, Spree inspires online shoppers through beautiful editorial-style lookboards, fashion stories and the Spree journal, making it a destination to visit for SA fashionistas.
photographer / SDR Photo
Spree’s designer platform Spree Boutique was also launched at the Lookboard event. Spree Boutique aims to showcase the incredible quality of design that can be found locally. 
 
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Through Shaded Eyes (TSE) is the brainchild of Tokelo Motsepe. A retail buyer and digital strategist with an addiction to blogging, this blog is a platform for my style, life and love for fashion to be shared. What started as an escape from the hustle and bustle of the world, has now become a place to let out my passion for fashion & writing, in-between time spent at work, traveling, or doing everything else life throws at me… it has become a form of expression and I hope it can inspire and encourage you to also share!

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